Demand Driven Supply Chain Don’ts
Demand Driven retail/ wholesale companies stay ahead of the competition by focusing on three key areas in their supply chain. In addition, demand driven retailers and wholesalers know you will resist change and stay focused on sales and gross margin, failing to allow GMROI to impact operating decisions. Demand driven retail / wholesale companies understand you and the competition stay focused on fast profits, growing sales and increased customer counts without reviewing the cost of acquiring those customers or learning why existing customers didn’t spend more due to out of stocks resulting from lost sales. Demand Driven retail / wholesale companies know the things to avoid by watching the competition’s mistakes. Resisting change and staying focused on old business concepts and numbers doesn’t work in the marketplace anymore.
A large amount of statistics show that this isn’t always the best focus. Changing the focus to become a demand driven. business has shown to improve returns 27%, have 23% more inventory turns, and revenue growth of 26%, according to Gartner. With statistics such as these, many businesses are discovering the benefits of changing their focus to follow a demand driven strategy.
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