Wonder What Happens Next in this Slow Moving Scene?
I call them “heartbeat” products. Every Retailer and Manufacturer has them. The slow or niche products that don’t sell every day but are still vital to your business. If you charted their sales history, it would look like a heart monitor, up one week, down the next, up and down, up and down. No gentle seasonal curves here, just jagged peaks and deep valleys. You never know week to week if you are going to sell none or a hundred. Often expensive, well-managed heartbeat products can be valuable sales drivers. Poorly managed heartbeat products can eat up your profits and burn holes in your open to buy. So how do you maximize sales and lower your inventory on these slow movers?