Data Profits iKIS solution determines if your sales spikes are a result of seasonality, a market trend, or an event. While events and ads affect sales, there is additional analysis iKIS runs to determine the impacts of seasonality and market trends within those sales. We perform the following analysis across every product/location:
The iKIS Seasonality and Market trend wizard calculates the index or trend of product sales and applies it to the base demand forecast, providing the user with a true forecast over time.
Seasonal demand has a pattern that repeats on a time schedule. Some iKIS features for Seasonal management include:
Market trend demand has an impact but does not repeat based on a schedule. Some iKIS features for Market Trend management include:
Ad and Event demand is generated above or below the base sales demand due to an event. Some iKIS features for Ad or Event sales include: